PETSMART HOLIDAY
Role: Copywriter, Content Strategist
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Get ready to have a ball.
Looking to stock up on presents for your favorite pet this holiday? Enjoy a little playtime while we fetch you an offer.
As a special treat to members of the PetSmart Mobile list, they created this unique offer reveal for the holiday season.
Pet parents selected their pet of choice and were revealed a pet-specific product "cluttering" their screen. By using their finger to remove the toys, they could reveal their exclusive offer for use during Black Friday.
Creative Director: Shane Dubay
Agency: Vibes